Ad tags Macros Insertion for Third parties like Jivox,Unicast,Legolas,Medialytics,BRIDGETRACK plus many more

As technology changes, many new third party vendors are providing creative tags for ads.It's very important to understand the macros (cache buster/click tracker implementation ) so that no discrepancy will occur in the campaign.This post will guide you all for macros implementation for Atlas,Eyeblaster,Adgear,Collective media,unicast and many more.

Atlas (atdmt)

Original tag:

</script><noscript><a href="http://clk.atdmt.com/AVE/go/ glmnopqrxxxxxxxxx3xxave/direct/x1/" target="_blank"><img border="x" src="http://view.atdmt.com/AVE/view/ glmnopqrxxxxxxxxx3xxave/direct/x1/" /></a></noscript>

Modified tag:

</script><noscript><a href="%chttp://clk.atdmt.com/AVE/go/ glmnopqrxxxxxxxxx3xxave/direct/x1/%n" target="_blank"><img border="x" src="http://view.atdmt.com/AVE/view/ glmnopqrxxxxxxxxx3xxave/direct/x1/%n" /></a></noscript>

-----------------------------------------------------------------------------------------

EyeBlaster (bs.serving)

Original tag:

</noscript>

Modified tag:

</noscript>

-----------------------------------------------------------------------------------------

EyeWonder

Original tag:

</script>

</a><div style="position:absolute;top:xx;left:xpx;z-index:x">

</noscript>

Modified EyeWonder tag:

</script>

</a><div style="position:absolute;top:xx;left:xpx;z-index:x">

</noscript>

-----------------------------------------------------------------------------------------

PointRoll

Original tag:

function pr_swfver(){

var osf,osfd,i,axo=1,v=x,nv=navi%ctor;

if(nv.plugins&&nv.mimeTypes.length){osf=nv.plugins["Shockwave Flash"];if(osf&&osf.description){osfd=osf.description;v=parseInt(osfd.substring(osfd.indexOf(".")-2))}}

else{try{for(i=5;axo!=null;i++){axo=new ActiveXObject("ShockwaveFlash.ShockwaveFlash."+i);v=i}}catch(e){}}

return v;

}

var pr_redir="$CTURL$";

var pr_s="ads.pointroll.com/PortalServe/?pid= xxxxx4xxM9xxxxxxxxxxxxxxxxx4&flash="+pr_swfver()+"&redir="+pr_redir+"&r="+Math.random();

document.write("<scr"+"ipt type='text/javascript' src='http://"+pr_s+"'></scr"+"ipt>");

</script>

Modified tag:

function pr_swfver(){

var osf,osfd,i,axo=1,v=x,nv=navi%ctor;

if(nv.plugins&&nv.mimeTypes.length){osf=nv.plugins["Shockwave Flash"];if(osf&&osf.description){osfd=osf.description;v=parseInt(osfd.substring(osfd.indexOf(".")-2))}}

else{try{for(i=5;axo!=null;i++){axo=new ActiveXObject("ShockwaveFlash.ShockwaveFlash."+i);v=i}}catch(e){}}

return v;

}

var pr_redir="%c$CTURL$";

var pr_s="ads.pointroll.com/PortalServe/?pid= xxxxx4xxM9xxxxxxxxxxxxxxxxx4&flash="+pr_swfver()+"&redir="+pr_redir+"&r="+Math.random();

document.write("<scr"+"ipt type='text/javascript' src='http://"+pr_s+"'></scr"+"ipt>");

</script>

-----------------------------------------------------------------------------------------

Adgear

Original tag:

(function() {

var clicktracker = "%%cLICK_URL_UNESC%%";

var clicktracker_expects_encoded = false;

var clicktracker_is_encoded = true;

var clicktracker_is_double_encoded = false;

var randomnum = "%%cACHEBUSTER%%";

var proto = "http:";

var host = "cdn.adgear.com";

var bucket = "acs";

if (window.location.protocol == "https:") {

proto = "https:";

host = "acs.adgear.com";

bucket = "";

}

var iframe_url = proto + '//' + host + '/' + bucket + '/adgearxxxxx.js/current/iframes/iframe_placement.html';

var iframe_id = "adgearExtIframe_" + "xxxx2";

if (randomnum.substring(x,2) == "__") randomnum = String(Math.random());

iframe_url = iframe_url + "?AG_PID=" + "xxxx2" +

"&AG_R=" + randomnum +

"&AG_SOURCE_CLICKTRACKER_EXPECTS_ENCODED=" + clicktracker_expects_encoded +

"&AG_SOURCE_CLICKTRACKER_IS_ENCODED=" + clicktracker_is_encoded +

"&AG_SOURCE_CLICKTRACKER_IS_DOUBLE_ENCODED=" + clicktracker_is_double_encoded +

"&AG_SOURCE_CLICKTRACKER=" + encodeURIComponent(clicktracker);

document.writeln('<iframe name="' + iframe_id + '" id="' + iframe_id + '" height="' +

'xxx' + '" width="' + 'xxx' + '" src="' + iframe_url +

'" frameborder="x" marginwidth="x" marginheight="x" scrolling="no"></iframe>');

})();

</script>

Modified tag:

(function() {

var clicktracker = "%c";

var clicktracker_expects_encoded = false;

var clicktracker_is_encoded = true;

var clicktracker_is_double_encoded = false;

var randomnum = "%n";

var proto = "http:";

var host = "cdn.adgear.com";

var bucket = "acs";

if (window.location.protocol == "https:") {

proto = "https:";

host = "acs.adgear.com";

bucket = "";

}

var iframe_url = proto + '//' + host + '/' + bucket + '/adgearxxxxx.js/current/iframes/iframe_placement.html';

var iframe_id = "adgearExtIframe_" + "xxxx2";

if (randomnum.substring(x,2) == "__") randomnum = String(Math.random());

iframe_url = iframe_url + "?AG_PID=" + "xxxx2" +

"&AG_R=" + randomnum +

"&AG_SOURCE_CLICKTRACKER_EXPECTS_ENCODED=" + clicktracker_expects_encoded +

"&AG_SOURCE_CLICKTRACKER_IS_ENCODED=" + clicktracker_is_encoded +

"&AG_SOURCE_CLICKTRACKER_IS_DOUBLE_ENCODED=" + clicktracker_is_double_encoded +

"&AG_SOURCE_CLICKTRACKER=" + encodeURIComponent(clicktracker);

document.writeln('<iframe name="' + iframe_id + '" id="' + iframe_id + '" height="' +

'xxx' + '" width="' + 'xxx' + '" src="' + iframe_url +

'" frameborder="x" marginwidth="x" marginheight="x" scrolling="no"></iframe>');

})();

</script>

-----------------------------------------------------------------------------------------

DFA ( Double click)

Javascript

Original Tag:

</SCRIPT>

</NOSCRIPT>

Modified tag:

</SCRIPT>

</NOSCRIPT>

Iframe

Original Tag:

</SCRIPT>

</NOSCRIPT>

</IFRAME>

Modified Tag:

</SCRIPT>

</NOSCRIPT>

</IFRAME>

To know more about difference between Iframe and Javascript tags

http://adtagmacros.blogspot.in/2014/10/exapabadble-ads-with-iframe-tags-iframe.html

----------------------------------------------------------------------------------------

Eyereturn

Original tag:

Modified Tag:

-----------------------------------------------------------------------------------------

Pictela Tag

Type 1

Original Tag:

var g_pct_siteid = _'';

var g_pct_clicktracker = _'';

</script>

</script>

</a>

</noscript>

Macros (%c and %n placeholder) need to be implemented manually in tag

Modified Tag:

var g_pct_siteid = '%n';

var g_pct_clicktracker = '%c';

</script>

</script><noscript>

</a></noscript>

Type 2

Original tag:

Modified Tag:

Type 3

Original tag

document.write('<scr'+'ipt type="text/javascript" charset="utf-8" src="http://ads-us.pictela.net/addyn/3.x/xxxx/xxxx7xx/x/x/ADTECH;AdId=xx9xxxx;BnId=-1;loc=1xx;target=_blank;misc=_' + new Date().getTime() + ';rdclick=_"></scri'+'pt>');

</script>

Modified Tag:

document.write('<scr'+'ipt type="text/javascript" charset="utf-8" src="http://ads-us.pictela.net/addyn/3.x/xxxx/xxxx7xx/x/x/ADTECH;AdId=xx9xxxx;BnId=-1;loc=1xx;target=_blank;misc=%n' + new Date().getTime() + ';rdclick=%c"></scri'+'pt>');

</script>

-----------------------------------------------------------------------------------------

Collective Media

Modified Tag:

-----------------------------------------------------------------------------------------

Unicast

Modified Tag:

VwPxx8xxPubClickthruURL="%c";

VwPxx8xxPubImpressionURL="%n";

VwPxx8xxRandom=Math.random();

VwPxx8xxD=false;if(document.location.search.indexOf("Pxx8xxD")!=-1){VwPxx8xxD=true;}

document.write('<scr'+'ipt language="javascript" src="http://creativeby1.unicast.xxx/assets/Axx8/N1xxx6/M1x3xx/Pxxxx/Qxx8xx/script_9xx_xxxxxxx.js?'+VwPxx8xxRandom+'"></scr'+'ipt>');

</script>

</noscript>

*If math.random(); is not there use %n

-----------------------------------------------------------------------------------------

Spongecell

Type 1

var spongecellParams = {

clickTag: "%c",

siteId: "%epid!"

};

</script>

<p>Please Install Flash Player</p>

</div>

</div>

</noscript>

Type 2

var spongecellParams = {

clickTag: "%c",

siteId: "%epid!" };

</script>

<scriptsrc="http://cdn.royale.spongecell.com/api/ads/2xx4xx/placements/xxxxxxxxx.js?id=2xx4xx&n=shoes-xxxxxxx" type="text/javascript"></script><noscript><a href="%chttp://spongecell.com/api/ads/2xx4xx/placements/xxxx/clickthrough?flight_id=7xx&format=html&id=7xx&n=undertone&noflash=true&noscript=true&site_id=%epid" target="_blank"><img alt="xxxxxxx" border="x" height="xxx" src="http://spongecell.com/xxxxxxx.png" width="xxx" /></a>

</div></noscript>

Mozoo Media

window.MzPub = window.MzPub || {};

MzPub.pub = MzPub.pub || {};

MzPub.pub.id = 'xxxxxxx';

MzPub.pub.size = '320x50';

MzPub.pub.pub_size = [''];

MzPub.pub.tab_size = [''];

MzPub.pub.ref = 'http://www.xxxxxxx.com';

document.write('<scr' + 'ipt src="http://storage.mozoo.com/appnexus/xxxxxscript.js"></scr' + 'ipt>');

</script>

Google <Ins> Tags

No need of cache buster as its already implemented at backend.
To Implement click macros we need to implement
data-dcm-click-tracker:'%c'

To know more about these tags please refer below links
https://support.google.com/dcm/partner/answer/6080468

BRIDGETRACK

Note - Random number will auto generate by the Math.random() function.Remove iframe tags from the code if present.

(JavaScript)

Original Tag:

Modified Tag :

(Iframe)

If Click Through URL provided is :http://adtagmacros.com then encode the url with http://meyerweb.com/eric/tools/dencoder/

Original Tag:

<IFRAME src="http://citi.bridgetrack.com/a/f/?BT_CON=xxxxx&BT_PID=xxxxx&r=[RANDOM]" WIDTH=120 HEIGHT=600

MARGINWIDTH=0 MARGINHEIGHT=0 HSPACE=0 VSPACE=0 FRAMEBORDER=0 SCROLLING=no BORDERCOLOR="#000000">

<SCRIPT language="JavaScript1.1"

SRC="http://citi.bridgetrack.com/a/s/?BT_CON=xx&BT_PID=xxxxx&r=[RANDOM]"></SCRIPT>

<IMG src="http://citi.bridgetrack.com/a/i/?BT_CON=xx&BT_PID=xxxxx&r=[RANDOM]" WIDTH=120 HEIGHT=600

border=0></A>

</NOSCRIPT>

</IFRAME>

Modified Tag :

<IFRAME

src="http://citi.bridgetrack.com/a/f/?BT_CON=7&BT_PID=xxxxx&r=%n&click=http%3A%2F%2Fadtagmacros.com%20"

WIDTH=120 HEIGHT=600 MARGINWIDTH=0 MARGINHEIGHT=0 HSPACE=0 VSPACE=0 FRAMEBORDER=0 SCROLLING=no

BORDERCOLOR="#000000">

<SCRIPT language="JavaScript1.1"

SRC="http://citi.bridgetrack.com/a/s/?BT_CON=7&BT_PID=xxxxx&r=%n&click=">

</SCRIPT>

href="http://adtagmacros.com&goto=http://citi.bridgetrack.com/a/c/?BT_CON=7&BT_PID=xxxxx&r=%n">

<IMG src="http://citi.bridgetrack.com/a/i/?BT_CON=7&BT_PID=xxxxx&r=%n" WIDTH=120 HEIGHT=600 border=

0></A>

</NOSCRIPT>

</IFRAME>

Everything About AdOps

Advertisement

Ad tags Macros Insertion for Third parties like Jivox,Unicast,Legolas,Medialytics,BRIDGETRACK plus many more

You May Also Like

2 comments:

Featured post

AdTagMacros BlogSpot Moved to Self Hosted Domain AdTagMacros.com

Advertisement

Popular Posts

Blog Archive

Looped Slider

Random Posts

Translate

Contact Form