Online Advertisement macros insertion guide for Adfarm,AdForm, AdPer, Adserpub, Adsprit, Betrad,contobox.com,DIMESTORE, EBDR3,Inskin media, Piximedia, Smartadserver,Triple Lift,Vdopia,doubleclick,pointroll,doubleverify

In Digital Advertisement , Ad Tags Are Very Important But As A Ad Trafficker Each Time Some Questions That We Never Stop Asking To Google “Where Do I Insert Click Macro?”, “How To Insert Macros In Tags?. So Macros Insertion Is Very Important Step Because If We Incorrectly Implement The Macros, That Will Definitely Lead To Impression Or Click Discrepancies Between In House Ad Server And Third Party Ad Server. Macros Insertion Guide Will Help To Get Those Answers Quickly And Present Here In A Package. We Have Covered Third Party Tags From Creative Vendor

Adfarm
AdForm
AdPer
Adserpub
Adsprit
Betrad
contobox.com
DIMESTORE
EBDR3,
Inskin media
Piximedia,
Smartadserver
Triple Lift
Vdopia

Adserpub (Type 1)

Original tag:

var rand = new Date();

document.write('<scr'+'ipt type="text/javascript" src="http://www2.adserverpub.com/tag.php?id=xxxxxxxx&data=1&random='+rand.getTime()+'"></scr'+'ipt>');

</script>

Modified Tag :

var rand = new Date();

document.write('<scr'+'ipt type="text/javascript" src="%chttp://www2.adserverpub.com/tag.php?id=xxxxxxxx&data=1&random=%n'+rand.getTime()+'"></scr'+'ipt>');

</script>

-----------------------------------------------------------------------------------------------------

Adserpub (Type 2)

Original tag:

Modified Tag :

------------------------------------------------------------------------------------------------------

Inskinmedia

Original tag:

(function() {

var config = {

/* Note to publisher if you would like to use your own click tracker */

/* replace the CLICK_URL_HERE below with your click tracker macro/URL */

plr_ClickURL: 'CLICK_URL_HERE',

/* Note to publisher - DO NOT EDIT BELOW THIS LINE */

srv_SectionID: 'xxxxxxxx',

srv_AdvertIDs: 'xxxxxxxx',

file: 'default',

ord: Math.floor(Math.random() * xxxxxxxx)

};

var url = 'http://cdn.inskinmedia.com/isfe/publishercode/';

url += config['srv_SectionID'] + '/';

url += (config['file'] ? config.file : 'default') + '.js?autoload';

for (var key in config) {

url += '&' + key + '=' + encodeURIComponent(config[key]);

}

load(url);

function load(url, doc) {

if (!doc) doc = parent.document;

var hd = doc.getElementsByTagName('head')[0],

el = doc.createElement('script');

el.setAttribute('type', 'text/javascript');

el.setAttribute('src', url);

if (hd) hd.appendChild(el);

}

})();

</script>

Modified Tag :

(function() {

var config = {

/* Note to publisher if you would like to use your own click tracker */

/* replace the CLICK_URL_HERE below with your click tracker macro/URL */

plr_ClickURL: '%c',

/* Note to publisher - DO NOT EDIT BELOW THIS LINE */

srv_SectionID: 'xxxxxxxx',

srv_AdvertIDs: 'xxxxxxxx',

file: 'default',

ord: Math.floor(Math.random() * 1xxxxxxxx)

};

var url = 'http://cdn.inskinmedia.com/isfe/publishercode/';

url += config['srv_SectionID'] + '/';

url += (config['file'] ? config.file : 'default') + '.js?autoload';

for (var key in config) {

url += '&' + key + '=' + encodeURIComponent(config[key]);

}

load(url);

function load(url, doc) {

if (!doc) doc = parent.document;

var hd = doc.getElementsByTagName('head')[0],

el = doc.createElement('script');

el.setAttribute('type', 'text/javascript');

el.setAttribute('src', url);

if (hd) hd.appendChild(el);}

})();

</script>

-----------------------------------------------------------------------------------------

Ad Perf

Original Tag

Javascript :

Iframe :

Modified Tag :

Javascript :

Iframe :

-----------------------------------------------------------------------------------------

Triple Lift

Original code

Modified code:

General Format

Original code

Modified code:

------------------------------------------------------------------------------------------------
AdForm Tag

Type 1

Actual Code :

Modified Code :

Type 2

Actual Code :

</a>

</noscript>

Modified Code :

</a>

</noscript>

-----------------------------------------------------------------------------------------

contobox.com

Original Tags

document.ctMacro ='INSERT_CLICKURL_HERE';

document.cBuster ='INSERT_RANDOM_NUMBER_HERE';

var m3_u = (location.protocol=='https:'?'https://am.contobox.com/frontend/ads/xxxxxxxx':'http://am.contobox.com/frontend/ads/xxxxxxxx');

document.write ("<scr"+"ipt type='text/javascript' src='"+m3_u);

document.write ("?zone_id=" + xxxxxxxx+ "&cbuster=" + document.cBuster + Math.random());

if ((typeof(document.ctMacro) != 'undefined') && document.ctMacro.indexOf('http')==0)

{

if (document.ctMacro.indexOf('%3A')<1)

{

document.write ("&clicktag="+encodeURIComponent(document.ctMacro));

}

else {

document.write ("&clicktag="+document.ctMacro);

}

document.write ("&fromurl="+encodeURIComponent(window.location.href.split("?")[0]));

document.write ("'><\/scr"+"ipt>");//]]>--></script>

Modified Tags

document.ctMacro ='%c';

document.cBuster ='%n';

var m3_u = (location.protocol=='https:'?'https://am.contobox.com/frontend/ads/xxxxxxxx':'http://am.contobox.com/frontend/ads/xxxxxxxxl');

document.write ("<scr"+"ipt type='text/javascript' src='"+m3_u);

document.write ("?zone_id=" + xxxxxxxx + "&cbuster=" + document.cBuster + Math.random());

if ((typeof(document.ctMacro) != 'undefined') && document.ctMacro.indexOf('http')==0)

{

if(document.ctMacro.indexOf('%3A')<1){

document.write ("&clicktag="+encodeURIComponent(document.ctMacro));

} else {

document.write ("&clicktag="+document.ctMacro);

}

document.write ("&fromurl="+encodeURIComponent(window.location.href.split("?")[0]));

document.write ("'><\/scr"+"ipt>");

//]]>--></script>

-----------------------------------------------------------------------------------------

Smartadserver

Original Tags:

Modified Tags:

Original Tags:

Modified Tags:

-----------------------------------------------------------------------------------------

Piximedia

Modified Tags

window.pmDataxxxxxxxx= {};

pmDataxxxxxxxx.pixelUrl = new Array();

pmDataxxxxxxxx.pixelUrl[1] = "https://ad.doubleclick.net/ad/xxxxxxxx;sz=1x1;ord=%n?";

pmDataxxxxxxxx.c1 = 'xxxxxxxx';

pmDataxxxxxxxx.c2 = 'xxxxxxxx;

pmDataxxxxxxxx.clickUrl = new Array();

pmDataxxxxxxxx.clickUrl[1] = {

url : '%chttps://ad.doubleclick.net/jump/xxxxxxxx;sz=1x1;ord=%n?'

};

pmDataxxxxxxxx.id = 'xxxxxxxx';

document.write('<div id="pmRootxxxxxxxx"><scr'+'ipt type="text/javascript" src="'+ (window.location.protocol === 'http:'? 'http://broadcast.piximedia.fr': '/xxxxxxxxsle.cloudfront.net') + '/s2/campagnes/xxxxxxxx.js?' + Math.round(Math.random()*1000000000000) + '"></scr'+'ipt></div>');

document.write('<div lnttag="adsgeneric;customer_id=xxxxxxxxvt'

+';advertiser=t103'

+';campaign=xxxxxxxx'

+';site=t5ae'

+';placement=xxxxxxxx'

+';creative=xxxxxxxx'

+';tv=js_div'

+';cv1s=50;cv1d=1;cv2s=75;cv2d=10;sampling=1'

+'" style="display:none"></div><scr'+'ipt type="text/javascr'+'ipt" async="true" src="//js.alenty.com/adsgenericxxxxxxxx.js"></scr'+'ipt>');

</script>

Note:

though these tags looks like dfa but its from piximedia so be careful when you're checking the tracking.

------------------------------DIMESTORE (Study Survey Tags)--------------------

Original Code

</script>

Modified Code

</script>

-----------------------------------------------------------------------------------------

Betrad

Betrad are the tags which enable any creative tags to display ad choice logo on the creative

so it may be possible that sales will send this tags in two request.

Steps

Upload the normal DFA tags and paste the betrad code exactly below it.

check the tracking and call fire of betrad.

DFA Tags

</SCRIPT>

</NOSCRIPT>

//Betrad Code

-----------------------------------------------------------------------------------------

Double Verify Embedded inside Pointroll

Modified Tags

function pr_swfver(){var osf,osfd,i,axo=1,v=0,nv=navigator;

if(nv.plugins&&nv.mimeTypes.length){osf=nv.plugins["Shockwave Flash"];if(osf&&osf.description){osfd=osf.description;v=osfd.substring(osfd.indexOf(".")-2,osfd.indexOf(".")+2)}}

else{try{try{v=new ActiveXObject("ShockwaveFlash.ShockwaveFlash").getVariable('$version').match(/[0-9]+.[0-9]/gi)[0].replace(/,/,".");}catch(f){for(i=5;axo!=null;i++){axo=new ActiveXObject("ShockwaveFlash.ShockwaveFlash."+i);v=i}}}catch(e){}}

return v;}

var pr_d=new Date();pr_d=pr_d.getDay()+"|"+pr_d.getHours()+":"+pr_d.getMinutes()+"|"+-pr_d.getTimezoneOffset()/60;

var pr_postal="";

var pr_data="";

var pr_ies="";

var prinif=((window!=top)?1:0);

var pr_redir="%c$CTURL$";

var pr_nua=navigator.userAgent.toLowerCase();

var prHost=(("https:"==document.location.protocol)?"https://":"http://");var pr_sec=((prHost=='https://')?'&secure=1':'');

var pr_pos="",pr_inif=(window!=top);

if(pr_inif){try{pr_pos=(typeof(parent.document)!="unknown")?(((typeof(inDapIF)!="undefined")&&(inDapIF))||(parent.document.domain==document.domain))?"&pos=s":"&pos=x":"&pos=x";}

catch(e){pr_pos="&pos=x";}if(pr_pos=="&pos=x"){var pr_u=new RegExp("[A-Za-z]+:[/][/][A-Za-z0-9.-]+");var pr_t=this.window.document.referrer;

var pr_m=pr_t.match(pr_u);if(pr_m!=null){pr_pos+="&dom="+pr_m[0];}}else{if(((typeof(inDapMgrIf)!="undefined")&&(inDapMgrIf))||((typeof(isAJAX)!="undefined")&&(isAJAX))){pr_pos+="&ajx=1"}}}

if(pr_postal!=""){var przipmatch=/^\d{5}$/;if(przipmatch.test(pr_postal)){pr_pos+="&postal="+pr_postal;}}

if((pr_data!="")&&(pr_data.indexOf("&")<0)){pr_pos+="&data="+pr_data;}

if((pr_ies!="")&&(pr_ies.indexOf("&")<0)){pr_pos+="&ies="+pr_ies;}

var pr_s="ads.pointroll.com/PortalServe/?pid=xxxxxxxx&flash="+pr_swfver()+"&time="+pr_d+"&redir="+pr_redir+pr_pos+pr_sec+"&inif="+prinif+"&r="+Math.random();

document.write("<scr"+"ipt type='text/javascript' src='"+prHost+pr_s+"'></scr"+"ipt>");

</scr+ipt>

</script>

</script>

-----------------------------------------------------------------------------------------

EBDR3

Original Code

var m3_r=Math.floor(Math.random()*999999999);

var ohname=encodeURIComponent(encodeURIComponent(document.URL));

document.write('<iframe src="http://ebdr3.com/serve?pid=xxxxxxxx&ebdr_sid=[INSERT_YOUR_SUBID_HERE]&zid=xxxxxxxx&ohname='+ohname+'&if=1&cb='+m3_r+'&noe=1&click=_" frameborder="0" scrolling="no" width="300" height="250" marginheight="0" marginwidth="0"></iframe>');

</script>

Modified Code

var m3_r=Math.floor(Math.random()*999999999);

var ohname=encodeURIComponent(encodeURIComponent(document.URL));

document.write('<iframe src="http://ebdr3.com/serve?pid=xxxxxxxx&ebdr_sid=%URL that can receive Publisher URL% &zid=xxxxxxxx&ohname='+ohname+'&if=1&cb='+m3_r+'&noe=1&click=%c" frameborder="0" scrolling="no" width="300" height="250" marginheight="0" marginwidth="0"></iframe>');

</script>

Note:

No need of %n as math random() finction present

-----------------------------------------------------------------------------------------

Double click Tags

Original Code

<!--

document.write('\<scr'+'ipt type="text/javascript" src="http://ad.doubleclick.net/adj/xxxxxxxx;sz=300x600;ord='+ Math.random() +'?"\>\</scr'+'ipt\>');

//-->

</script>

</NOSCRIPT>

Modified Code

<!--

document.write('\<scr'+'ipt type="text/javascript" src="http://ad.doubleclick.net/adj/xxxxxxxxxxxxxxxx;sz=300x600;click=%c;ord='+ Math.random() +'?"\>\</scr'+'ipt\>');

//-->

</script>

</NOSCRIPT>

-----------------------------------------------------------------------------------------

Vdopia

Original Tag

Modified code: (No placeholder so putting pubct=%c as placeholder)

====================Adsprit =====================

Original Code

Modified Code

--------------------------------------------------------------------------------------------------------------------------
Adfarm Tags

Original Tag:

Modified Tag:

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Online Advertisement macros insertion guide for Adfarm,AdForm, AdPer, Adserpub, Adsprit, Betrad,contobox.com,DIMESTORE, EBDR3,Inskin media, Piximedia, Smartadserver,Triple Lift,Vdopia,doubleclick,pointroll,doubleverify

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